27. Jul, 2010 
3 Comments
Remember the Yellow Pages? When we needed business information or personal contact information, we would have to find the right book from a huge stack, then flip through all those pages to find what we were looking for. If we needed a contact in a different state, we had to make phone calls to find [...]
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20. Jul, 2010 2 Comments
Here’s an interesting concept: using traditional measurement tactics to determine the success of non-traditional (social media) marketing.
At first, it sounds as though this goes against my persistent encouragement for companies to measure the Return on Relationship rather than just the standard Return on Investment, but actually it doesn’t.
In his July 19 blog post entitled “The [...]
16. Jul, 2010 0 Comments
Long-term E-commerce success is in a big way relative to Relationship Commerce, building relationships and interacting with consumers. Relationships are extremely important. The relationship a customer has with a company can make or breaks the company’s success… this is perfectly exhibited with what Amazon does to nurture a relationship.
But what about true relationships that already [...]
15. Jul, 2010 0 Comments
As we build companies it’s important to remember that innovation is at the heart of growth on the Internet. Not simply making a better mousetrap, but conceiving and engineering that which has not been done before. Because of this, we need to always be mindful that what is equally as important as the initial innovation is sustaining [...]
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10. Jul, 2010 0 Comments
“Further positioning itself as a TV alternative, YouTube has launched a new user interface option named ‘Leanback,’ with which users can more easily browse content at a distance.” MediaPost, Thursday July 8, 2010
Awesome idea and functionality that will help lead YouTube to the forefront of next generation online video viewing. YouTube is so often overlooked as an incredibly [...]
04. Jul, 2010 6 Comments
The thought of Independence Day brings to mind the current economic environment as well as personal family challenges for me. Many of us go through our lives, day to day, thinking that our only recourse is to put our heads down, one foot in front of the other, and persevere. It is easy to fall [...]
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02. Jul, 2010 0 Comments
Social shopping has many components, expanding everyday, and has been around for centuries. Woman shop socially with friends and family, and always have, so convincing them to share, participate and have fun with it is not the issue, but rather its the myriad of choices, the ever evolving applications, and the education process that goes [...]
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22. Jun, 2010 0 Comments
No more need be said on this subject.
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My daughters are the most important thing to me and I throw myself into my work with a reckless abandon. Other than that I believe in smiles, laughing, fun, enjoying life and fate. Can have a great time anywhere. I am an optimist and believe that everything happens for a reason.© 2010 Straight Talk | Ted Rubin. All Rights Reserved.
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